The factory is located in Fusheng Town, Shaoxing County, a scenic spot known for the imperial mausoleums of the Southern Song Dynasty. It faces the Longchigang mountain range to the south and overlooks the famous Houshan Mountain to the north, boasting beautiful scenery. The company is situated 27 kilometers from downtown Shaoxing and just 1 kilometer from the Fusheng exit of the S24 Shaoxing-Zhuji Expressway, enjoying convenient transportation. After over 20 years of development in velvet production, Zhaofeng has accumulated strong technical expertise and extensive experience in velvet manufacturing. Integrating textile and printing & dyeing operations, the company is oriented towards the international market. While maintaining stable quality in traditional velvet, it focuses on researching and developing new products, primarily focusing on apparel, home textiles, and decorative velvet fabrics. Through continuous innovation, Zhaofeng strives to establish its own brand. The factory boasts over 180 velvet shuttle looms, with an annual production capacity of 8 million meters. To meet the diverse needs of the domestic and international curtain and sofa fabric markets, in 2012, 36 new 280CM width high-speed warp-knitted velvet machines were introduced based on the original shuttle looms, resulting in an annual production of approximately 10 million meters of warp-knitted velvet fabric.

The company has self operated import and export rights and has passed ISO9001 international quality system certification and ISO14001 international environmental system certification.

From 2008 to 2012, the average annual production was 8 million meters and the average annual sales revenue was 280 million yuan.

90% of the products are mainly sold to countries and regions such as Europe, the United States and Canada, Japan, Southeast Asia, etc., and are highly praised by domestic and foreign customers.

The company's main products are flat velvet: mainly made of various specifications of cotton, polyester, modal flat velvet series, artificial cotton, bamboo fiber bamboo knot flat velvet series, embedded and drawn flat velvet series, elastic flat velvet series, jacquard flat velvet series, etc. After finishing, it mainly goes through printing, embossing, rotting, embroidery, hot stamping, wrinkling, discounting, etc. The product has the characteristics of full environmental protection, high color fastness, bright color quality, full fuzz, soft touch, clear stripes, and elasticity. It is mainly suitable for clothing products such as men's and women's suits, casual sportswear, shoes and hats, children's clothing, indoor decoration of KTV, hotels, high-end clubs, as well as home textile products and handicrafts such as sand hair, curtains, bedding, cushions, etc.